flow™ toyfon BRAND / BOOK
First draft, TOC (Table of contents):
The aim is to create a new germanic brand
"flow" that mixes the best from german automotive styling &
Brand identity flow
What will make this brand stand out / Logo / Formanguage / Brand / vision / mission etc
Visionary transportation vehicles to represent air/land/sea all powered by future alternative power-sources
E1-Helicopter / Epiprocta / electrical Vortex Coil Engine Powered
E2-City vehicle 300kg / Coleoptera / Solar Energy Powered
E3-(maya v2) findriven inderwater craft / Cubozoa / Water Engine Powered
Formlanguage exploration on a fixed package in search for A germanic DNA for the flow brand.
A1-Architect / car design focus on geometric formlanguage
A2-Freeform / car design focus on Organic formlanguage
A3-Sculpture / car design focus on dynamic formlanguage
A0-Sectio Aurea / A123 blend into the new "flow" brand taking the best off germanic DNA
A10-Posterua Postremo / "flow" showcar with advanced technologies; carbon spaceframe, polygone stereolythographie shapes, layer themes, material exploration.
In debt explanation selected parts in the design-process. Personal insider tips and tricks to 15 years daily use of alias/ photoshop/ render-software. Exampe span from ideation doodle sketches, 3D sketch-modeling, a-class modeling, visualization techniques, digital coloring as well as mental and intellectual approach to stay in the flow.